Jennifer Busch is the CEO and lead designer of I. Buss & Allan Uniform Company®, a leading supplier of uniforms to the real estate and hospitality industries. She is the fourth generation of the Busch family to run this business. She has substantially grown the company, adding a creative division that works with its clients to design unique looks to promote and enhance their brand. Her client list includes many of New York’s prominent real estate owners and developers as well as landmarks including Carnegie Hall and The Metropolitan Opera. Jennifer studied writing at NYU and psychology at Hunter College, earning degrees in English and Psychology. Prior to joining the family business, Jennifer worked in the field of psychological research and also flourished in the creative industries. A born and bred New Yorker, Jennifer leads with an innate understanding of New York’s storied history and culture, infusing her work with her love of fashion, music, travel and art. She is currently working on launching her own fashion line.

My Mentor:
My father was my strongest role model. Though we have very different management styles, and I run a very different company than he did, he taught me to work and work HARD. He set an example for me by doing so himself. He also taught me to play to people’s strengths and this has helped me to cultivate my staff members to be the best employees they can be. And most importantly, he taught me the value of integrity. Making an excellent product, providing great service, fixing mistakes and standing by your word.

“I truly believe in building a great team and giving people an opportunity to grow beyond what they might have envisioned.Sometimes this entail suggesting and other times pushing a bit, but if people are willing and able,amazing things can be accomplished.”