Doormen at some of the city’s top apartment building are getting the Savile Row treatment with tailor-made togs to rival anything the residents wear.
According to leading uniform designer Jennifer Busch, CEO of I. Buss & Allan Uniform®, in a city where first impressions count, the cut, style and color of staff uniforms are the top of the shopping list at a tony buildings.
And when Men’s Wearhouse just won’t do, owners turn to some of the city’s leading designers to create winning looks for building staff.
“If someone looks bad, people notice,” said Busch. “The doorman and concierge are the first impression when people walk into a building, so it’s vital they look good.
“Uniforms can be so much more than just clothes. They can be something no-one notices, or they can be an extension of a company’s brand and an opportunity to promote the building.” ….
